Monday, September 23rd, 2019

bKash-Visa team up to offer wallet load facility

Published 11:49 pm | September 23, 2019

News Desk : bKash, the largest mobile financial service provider in the country, has partnered with Visa to enable the loading of bKash wallets through Visa cards by ‘Add Money’ service.

This feature will allow millions of bKash customers to load their wallets using Visa debit and credit cards and pay for their daily purchases.

To make this possible, customers need to login to their bKash app and link their Visa card credentials to the wallet to add money using Visa cards. With this ‘always on’ service, bKash customers can experience a seamless and secure way of funding bKash wallets.

Eastern Bank Ltd (EBL) will provide technical support for this service and ensure interconnectivity between Visa and bKash for other services as well.

Group Country Manager of India and South Asia of Visa, TR Ramachandran, Managing Director and CEO of EBL, Ali Reza Iftekhar, and CEO of bKash, Kamal Quadir, exchanged the agreement at a ceremony held in bKash head office yesterday.

TR Ramachandran, Group Country Manager, India, and South Asia, Visa said: “Visa is committed to deepening its partnerships in Bangladesh. We are proud to partner with bKash and provide a seamless experience to millions of Visa customers funding their wallets using Visa cards. As mobile payments are becoming one of the preferred ways to pay, Visa will continue to partner with new age enablers of digital payments and provide the best of its payment services to the country.”

Ali Reza Iftekhar, Managing Director and CEO of EBL said: “This bKash and Visa handshake will go further for the cause of digital Bangladesh and create an ecosystem for card users to have greater reach and touchpoints for cashless transactions.”

Kamal Quadir, CEO of bKash Limited said: “The partnership will cater superior customer experience for both VISA and bKash. The time-consuming process of standing in queues for credit card bill payment will no longer be required. It also opens opportunities for VISA and banks to design products and services for common people which now can be channeled through bKash.”

Over the coming months, Visa will also enable bKash customers to pay their Visa credit card bills through the bKash App. This service, a first-of-its-kind, will ensure a hassle-free, fast, secure and reliable experience for the growing number of users adopting Mobile Financial Services in Bangladesh.

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